Launched | The Players Platform

Father-son duo Dean and Will Richards are proud to launch The Players Platform, a bespoke platform for players and clubs to connect around the world. 

Aimed at grassroots football and rugby, the innovative creation enables athletes to perform at the highest level possible. 

The service is free to all players and clubs for a limited time only, with the platform also looking to connect off-field staff with clubs.

“I’m thrilled to be launching The Players Platform alongside my son William, and it is all about giving people the opportunity to play at the highest level,” said Dean, a serial title winner during his time as Director of Rugby.  

“The platform is not just for rugby, it’s for football too, and we’ll be looking to expand the platform across multiple sports in the near future.

“People tend to forget that a lot of the players who play at international level, will have come through academies, and very few of them will have gone to junior clubs to cut their teeth, before going on to play at a higher level. 

“Chris Harris for instance – he was at Northumbria University, then went to Tynedale tied in with Newcastle Falcons. He played for Tynedale and Newcastle, then played for Scotland and then went on to play for Gloucester and the British & Irish Lions. 

“If it hadn’t been for Tynedale, he probably wouldn’t be the person he is today.”

The platform has been over a year in the making, with a lot of thought going into business which will see the launch of The Players Platform App in the coming weeks. 

Dean said: “When you look at what’s out there, and there isn’t anything of this nature with it being soccer and rugby, then yes there is something that’s needed for people to either promote themselves or source other clubs, or to travel the world.”

Dean’s son Will, who is a Leicester City fan, is looking forward to seeing the platform have a positive impact on the fortunes of athletes around the world. 

“Jamie Vardy in football is a prime example of someone who didn’t let being released by a club stand in his way of reaching the top,” said Will.

“Jamie Vardy was released by Sheffield Wednesday at 16, and then ended up being signed by Leicester City. He became a Premier League winner, a FA Cup winner and a Champions League quarter-finalist. 

“He showed that being released by a professional club doesn’t mean it has to be the end.” 

Sign up for FREE now –

Players – first 6 months FREE

Clubs – first 12 months FREE